Position: Marketing Executive
Qualification: PG specialization in Marketing
Experience: 2 – 4 Years
Salary: INR 3,00,000 – 4,00,000 PA
- Developing marketing strategies and executing them through powerful Marketing communications campaigns (ATL/BTL/Marketing Collaterals etc )
- Developing and executing marketing programs to promote the company’s brand and Product category.
- Working with Advertising Agencies, Packaging Design Agencies, Website, Digital, BTL Agencies and PR Firms
- Enforcing brand marketing guidelines and creating advertisements to drive profitable sales, brand growth and loyalty for a number of business areas.
- Should responsible for conducting Road shows in line with market & Cholayil expectations.
- Will be responsible for tailoring campaigns/activation & put in place correct systems and processes for smooth execution.
- Responsible for effective promotional activities, product awareness for growth & profitability in international markets
- Market & Competitive Intelligence: Keep abreast of industry trends and market influencers in the International Market,
- Know our target audience, their behavior and buying criteria, be an expert on the competition and how to win against them.