Overview

Organisation: Esearch Advisors

Position: Digital Marketing Specialist

Department: Digital Marketing

Location: Chennai

Job Description:

  • Should have good knowledge of Email Marketing and Online Advertising( Adwords, Bing Ads, Search and display advertising).
  • Should have good knowledge of SEO and link buildings.
  • Design and implement digital marketing campaigns.
  • Ability to research the internet and gather reliable data and information to use as part of Digital Strategy.
  • Understand marketing strategy and develop key strategy for SEO / SMO
  • Perform in depth keyword research and competitive analysis to identify organic search opportunities.
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  • Social Media Management
  • Create and Manage Campaigns ( Email, Social, PPC )
  • Understand audience segmentation and targeted marketing
  • Focus on conversions/results
  • Excellent written and verbal communication skills
  • Manage and maintain the Company website
  • Take charge of Social Media Digital Marketing activities for Corporate in Facebook, Twitter, LinkedIn, Google plus, etc.

Resposibilities:

  • Proven Lead Generation Experience in digital marketing
  • Strong analytical skills and data-driven thinking
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Working knowledge of ad serving tools
  • Experience in setting up and optimizing Google Adwords campaigns
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
  • Demonstrable social networking experience and social analytics tools knowledge
  • Positive attitude, good multitasking and organizational ability, detail and customer oriented.

For More Details: Esearch Advisors

Esearch Recruiting Digital Marketing