Overview

Organisation: I-MARKS

Position: Digital Marketing Head

Department: Digital Marketing

Location: Hyderabad

Qualification: Any Graduate

Experience: 3-5 Years

Desired Skills: 

  • Excellent written and verbal communication skills
  • Knowledge of search engine optimization
  • Curiosity, ambition, creativity and willingness to work in a fast-pace environment
  • Strong computer skills: MS Office, Word, Excel , PowerPoint
  • Excellent analytical skills

Job Description:

  • Has a strong understanding of social networking and social media marketing.
  • Coordinate and implement social media marketing communication projects with responsibilities that include social media advertising and creating brand awareness
  • Manage social media properties (Facebook, MySpace, Twitter, etc.), including daily monitoring, posting, and content development.
  • Coordinate and implement social media marketing communication projects with responsibilities that include social media advertising and creating brand awareness

Search Engine Optimization (SEO):

  • Keyword Analysis & recommendations
  • Sound knowledge in Off Page &On Page Search Engine Optimization Strategies
  • Hands on working knowledge in Directory submissions, Article submissions, Social
  • Bookmarking, Forum posting, Blogging & Link building.
  • Should have advanced knowledge in optimizing Flash, Ajax etc.
  • Competitor Analysis
  • Revision of descriptions, tags and content to suit user activity
  • Explore new online resources for generating back links.

Pay Per Click Management ( PPC ):

  • Responsible for managing PPC Campaigns. Setting up, managing & tracking campaigns effectively in terms of budget, conversions, keywords research and tagging, A/B testing,
  • biding efforts on Google Adwords& Bing.
  • Manage and track campaigns.
  • General Responsibilities
  • Will be responsible for coordinating various online marketing initiatives running across
  • various platforms.
  • Excellent Analytical skills
  • Expert in web 2.0 technique
  • Identifying market gaps and taking appropriate action to tap them
  • Analyzing and keeping a track of competitor activities
  • Assisting in the plan and implementing the launch of new campaigns
  • Interacting and coordinating with the designers to make websites, marketing material

Apply Now